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Winter Olympics

Winter Olympics-related stories

 

Wanted by the IOC: A city to host the 2026 Winter Olympics

Getting bidders for the Olympics used to be easy. But no longer, and particularly for the Winter Games. Six European cities pulled out of official bids or possible bids when the IOC sought candidates a few years ago for the 2022 Winter Olympics. Cities balked over soaring costs, political unrest or a lack of public support as expressed in referendums. Read more

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NBC declares victory after Olympics audience drops 6%

NBC is attracting about 24 million viewers a night to its Winter Olympics coverage from South Korea. While that’s down about 6 percent from four years ago, it means the network is meeting its guarantee to advertisers and won’t have to give away costly make-goods, a problem that hurt the telecast of the Summer Olympics two years ago. Airtime set aside for possible make goods can now be sold. Read more

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